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Mautic

Everything about Mautic, from installation to configuration to creating campaigns and sending emails.

Mautic Cron Jobs for Dummies.

Mautic Cron Jobs

Cron Jobs work like an alarm clock, you set the timer to a set date and time, and when the alarm goes off, some command gets executed. Simple enough, right?

Cron jobs are the smartest and simplest way to automate things on a Linux server, however, its design, deeply rooted in the earliest code from the initial versions of the Linux kernel, designed by the deep minds that created Linux itself, doesn’t always present itself as obvious to us marketers, that’s probably why so many people have issues with cron jobs. Yes, maybe this is something that could be solved within the Mautic interface, maybe someday… in the meantime, let’s try to tackle this problem down.

Read More »Mautic Cron Jobs for Dummies.

Mautic email: Which email provider is best for Mautic?

Mautic can do a whole lot of smart stuff for your email, except sending it! Mautic users have to use a third party service to send emails, in this post I’ll go over 3 different options for sending Mautic emails, the pros and cons of each and I’ll give you a final recommendation for your business type.

There’s a lot to consider when choosing the best email delivery for Mautic emails, for starters a lot of work can go into building Mautic campaigns, in those cases, the cost of sending emails will be just a small fraction of the overall spend and deliverability should be second to nothing. On the other hand, companies using Mautic to send newsletters or simpler DRIP campaigns might be more sensible to the cost of sending these emails. And finally, heavily IT bound companies might care less about pricing and will consider flexibility as the main feature to consider.

I have chosen 3 companies that will cater to each of those needs, keep reading!

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9 Mautic Advantages Hubspot won’t provide you with

Mautic-advantages-VS-SaaS

SaaS is all the rage in every industry and Marketing Automation is no exception, tools like Hubspot, Marketo, Pardot, Eloqua and many others to the count of more than a hundred MA SaaS tools!
However, SaaS tends to use a “one size fits all” service model (or better said, 3 sizes fits all), which tends to leave a big chunk of companies out of their offerings.
Your company might be one of the special outliers that don’t perfectly fit in the SaaS model. The good news is, most probably, Mautic will cover all of your needs.

Read More »9 Mautic Advantages Hubspot won’t provide you with