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Yosu Cadilla

My name is Yosu Cadilla, a Systems Analyst and Platform Engineer for mktg.dev I discovered Mautic in 2017 and since have specialized in: - Running Mautic for Marketing Agencies. - Running large Mautic instances, sometimes with millions of contacts. - Helping companies build and optimize their (usually Mautic) runtime infrastructure. If you are planning on deploying Mautic for your Marketing Agency, or you have a large Mautic Instance... Let's have a chat! yosu.cadilla@gmail.com

Mautic email: Which email provider is best for Mautic?

Mautic can do a whole lot of smart stuff for your email, except sending it! Mautic users have to use a third party service to send emails, in this post I’ll go over 3 different options for sending Mautic emails, the pros and cons of each and I’ll give you a final recommendation for your business type.

There’s a lot to consider when choosing the best email delivery for Mautic emails, for starters a lot of work can go into building Mautic campaigns, in those cases, the cost of sending emails will be just a small fraction of the overall spend and deliverability should be second to nothing. On the other hand, companies using Mautic to send newsletters or simpler DRIP campaigns might be more sensible to the cost of sending these emails. And finally, heavily IT bound companies might care less about pricing and will consider flexibility as the main feature to consider.

I have chosen 3 companies that will cater to each of those needs, keep reading!

Read More »Mautic email: Which email provider is best for Mautic?

Bye Bye Joomla…

For me It’s been 13 years since I started using Joomla professionally and a couple moreyears playing with it before that (well, with Mambo).

In 2007 I even developed a free affiliates plugin for Virtuemart, Jafilia VM Affiiates, it lived for some 4 years and helped lot’s of Virtuemart shop owners increase their income (Affiliates and CPA was all the rage at the time, we called it “Viral Marketing” and it really was viral!).

Read More »Bye Bye Joomla…

9 Mautic Advantages Hubspot won’t provide you with

Mautic-advantages-VS-SaaS

SaaS is all the rage in every industry and Marketing Automation is no exception, tools like Hubspot, Marketo, Pardot, Eloqua and many others to the count of more than a hundred MA SaaS tools!
However, SaaS tends to use a “one size fits all” service model (or better said, 3 sizes fits all), which tends to leave a big chunk of companies out of their offerings.
Your company might be one of the special outliers that don’t perfectly fit in the SaaS model. The good news is, most probably, Mautic will cover all of your needs.

Read More »9 Mautic Advantages Hubspot won’t provide you with

Mautic Pricing: The Real Cost of Mautic Self-Hosted

Mautic Pricing

Many companies turn to Mautic in search of a more cost-effective way to enable their organizations for the future.

Since Mautic is free to download, yeiii! One could think running it at scale could be done for free too, however, Mautic is quite a complex piece of software, and depending on your requirements, it will also need some decent hardware to run on top of.
In this post, I’ll give you details about the costs involved and how to source what you need.

Read More »Mautic Pricing: The Real Cost of Mautic Self-Hosted